# Charge a dollar while the clip renders

- Category: business
- Author: Vlad (https://indie.md/people/vlad/)
- Source: https://indie.md/events/indie-tm-18-timisoara-october-2026/
- Canonical URL: https://indie.md/advice/charge-a-dollar-while-the-clip-renders/

Vlad's clip costs about $0.10 and sells for about $1. A paywall of $1 to $3 turned unpaid traffic into 2 or 3 sales a day. Generation is slow enough that the wait can hold a second offer. Price the single clip when the buyer comes once. A subscription is a poor fit for a person who needed one video tonight.