# Do not hide your price inside the retailer's invoice

- Category: business
- Author: Titus Nicolae (https://indie.md/people/titus-nicolae/)
- Source: https://indie.md/journeys/titus-hausjam/
- Canonical URL: https://indie.md/advice/do-not-hide-in-the-retailers-invoice/

Charging furniture sellers, or folding HausJam into the price of a sofa, looks like distribution and behaves like a tax the shop will resent. Titus and Andrei want the end user to pay, because that is who received a furnished room and who can understand a credit pack or an apartment project. Seller-pays also poisons the catalog: every SKU becomes an ad, and the planner stops being a tool. Keep the invoice on the side that gets the outcome. Retailers can still partner; they should not be the meter.
