# Let one big spike tell you where the market is

- Category: product
- Author: Zoltan Szogyenyi (https://indie.md/people/zoltan/)
- Source: https://indie.md/journeys/zoltan-flowbite/
- Canonical URL: https://indie.md/advice/follow-the-spike-to-the-market/

Bergside sold one Tailwind and Figma kit for 3,000 euros in a single Black Friday night, and that one spike redirected the entire company toward Tailwind components. A sudden, sharp sales response is the market telling you where the demand actually lives, in a way no survey or roadmap meeting ever will. When something you ship spikes far beyond the rest, do not treat it as a lucky one-off. Treat it as a map. Drop what is flat and pour your effort into the thing the market just voted for with its wallet.
