# Publish your prices in a market that hides behind contact forms

- Category: business
- Author: Mihai Negrea (https://indie.md/people/mihai-negrea/)
- Source: https://indie.md/journeys/mihai-datadriven/
- Canonical URL: https://indie.md/advice/publish-prices-in-a-contact-us-market/

Every plan on DataDriven has a public price, topping out at 290 lei per month, in a category where the incumbent reflex is "contact us for pricing." For small firms deciding whether to try a tool, the hidden price is a wall: it signals enterprise sales calls, negotiation, and wasted time, exactly what a two-person catering company will not endure. Transparent pricing lets the product sell itself to the long tail the incumbents ignore, and it filters out nobody who was actually going to pay. Mihai treats it as strategy, not cosmetics: his revenue is built from hundreds of small subscriptions rather than a handful of negotiated contracts, and that model only works when the price is on the page. If your competitors hide their prices, publishing yours is free positioning.